Like many, I'm burned out by the algorithm. My feed exhausts me. I'm done trying to grow an audience. I can't keep up with SEO optimisation, promoting my content and analytics. Yet I love to write.

For years I've missed the calm quality the old Internet used to have. The freedom to write for nobody in particular, no audience, no monetization possible, no numbers. A blog used to be a lit up window in a city full of them that offered a tiny glimpse into someone's life. Most people would rush past, but sometimes, someone would take a peek inside.

I have turned the lights on in my little nook but I have no expectations. I will write my thoughts, musings and worries but I won't look up, as if I were alone. In turn, nobody will have any expectations placed on me. But I'll leave the blinds open. Just in case.